I don’t like waking up to Nick Griffin being interviewed on the Today Programme one tiny bit, and since you’re reading my blog, you probably don’t like it either. That’s the thing about an ultra-stratified media world: your readers choose you, and they probably choose you because they agree with you already. Or, maybe, because they’re looking for an opponent to their own beliefs – but either way, it’s unlikely that many minds are going to be changed. On Sunday night, my Twitter feed was full of people worrying that the approach they’d taken to the BNP was the wrong one: maybe shouting “fascists” doesn’t work after all, they muttered.
Well, it depends who you’re saying it to. And saying it to a self-selecting group of Twitter-followers and blog readers probably isn’t going to change anyone’s mind. People who vote BNP have got their own outlets, and it seems that they like to spend a lot of time there, having their prejudices reinforced. Talking among ourselves is useful, it solidifies purpose, it makes action possible – but it only rises above being a pointless stunt if you make it a prelude to doing more.
6% of a one-third turnout is hardly a resounding embrace of fascist politics, but it’s enough to win them money and prominence to present their arguments. The BNP know about the shortcomings in journalism, and they’re keen to exploit them: even a local council candidate appreciates the value of the newswire in broadcasting his message.
Challenging mainstream press and broadcasters over unproven assertion presented as fact might be a good start. Checking their sources. Confirming whether the pictures they use are accurate. Pressuring them to move away from reporting how they think people feel (thereby turning those perceived feelings into confirmed grievances) and towards reporting what actually is, with a critical eye on statistics and surveys. And when you find a mistake, not just blogging about it, but writing to the publisher or broadcaster and pointing out where they’ve gone wrong. Culture isn’t inborn (despite what the BNP say), it’s made. At the moment, we have a news culture that fosters half-truths, lies and unchallenged agendas: I think that can be remade. I think it has to be remade.